LISTEN: RIVER Crafts Immersive Pop With Palpable Poetry On “Infected mind”

Photo credit: John Scarisbrick

With blunt and empowered honesty, soul-quaking vocals, and the sassy spirit of a vintage pinup model, RIVER sings straight from the heart. The Stockholm-based singer, songwriter, producer, and multi-instrumentalist infuses a lifetime obsession with soul, experiences gained on a globetrotting whirlwind, and rare mystique into a simmering signature style.

“Infected mind,” the latest single from RIVER, is a dramatic look into the unique middle ground between pop anthems and hypnotic experimentation that this artist occupies. The swelling cinematography of this single introduces the multi-hyphenate as more than just an exhilarating addition to pop music. “Infected mind” recontextualizes the marriage between shoegaze and pop, as RIVER balances lush textures with soaring individuality via choppy yet fluid vocals, creating an otherworldly atmosphere for the listener to explore. What one will find in the world of RIVER is in the eyes of the beholder, as this artist’s vague yet potent songwriting brings on romantic hallucinations of longing and heartbreak. “Infected mind” is a moving piece of alt-pop, drenched in alien-like textures, that allows the nuances of RIVER’s individuality to shine brightly.

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